About Miranda Hayek
A Foundation in Marketing and Strategy
Miranda’s coaching philosophy is anchored by a Master’s in Marketing and 18 years of navigating the evolving digital landscape. Her expertise in market positioning has been sought out by world-class institutions, including NASA, Sherwin Williams, and Wells Fargo.
As a business coach, she specializes in:
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Strategic Branding: Helping leaders move past generic identities to curate a professional legacy that resonates with their ideal target demographic.
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Website Curation: Architecting high-performing "digital home bases" that prioritize engagement, authority, and reduced bounce rates.
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Market Positioning: Leveraging her experience as a national educator for IDEA, PPA and WPPI to help professionals stand out in saturated markets.
The Science of Performance
What differentiates Miranda’s business coaching is her ability to integrate the hard sciences into professional growth. Holding a degree in Kinesiology and advanced studies in Plant Science from Cornell University, she treats your business as a living, biological system.
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Ecosystem Design: Utilizing plant science principles to build sustainable business structures that can scale without burnout.
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Regulated Leadership: Applying biomechanical and neurological insights to ensure business owners can maintain high-stakes decision-making under pressure.
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Client-Centered Psychology: Drawing on her background as a health and fitness finalist for IDEA Director of the Year, she coaches clients on how to authentically connect with their audience through "human-first" marketing.
Empowering the Modern Entrepreneur
Miranda has spent over 18 years empowering creatives and executives to bridge the gap between their artistic vision and their financial goals. Her coaching is designed for the professional who demands elite performance, structural integrity, and a brand that is as sophisticated as the services they provide.